For this project, I led the concept development for the storyboard, ensuring a cohesive and engaging narrative aligned with the value proposition created by the team. I was also in charge of the art direction, guiding the production designers to implement the concept across various deliverables. Additionally, I designed the logo and overall visual identity, handled video editing, music selection, and sourced footage. I also utilized AI tools for voice-over generation, customizing the voices to enhance the overall presentation.